Jump to content
CaddyInfo Cadillac Forum

Cadillac Calls Ritz to Capture Luxury Lost on Young


Recommended Posts

June 11 (Bloomberg) -- General Motors Co. Chief Executive Officer Ed Whitacre wants Cadillac to treat customers better.

At a June 3 meeting in Chicago, GM managers told 300 salespeople how a Texas salesman had dissuaded a friend of Whitacre’s from buying a Caddy. When his buddy test drove a CTS- V sedan, it ran out of gas. Whitacre’s e-mailed response was projected in large letters on a screen: “If true, awful.”

Read More: http://www.bloomberg.com/apps/news?pid=20601110&sid=atAebLMRNcV0

More insight into why Cadillac is teaming with Ritz for Sales Training.

Bruce

2023 Cadillac CT4-V Blackwing

Follow me on: Twitter Instagram Youtube

Link to comment
Share on other sites


Archived

This topic is now archived and is closed to further replies.

  • Recently Browsing   0 members

    • No registered users viewing this page.
×
×
  • Create New...