Brake Bucks

[Bruce Nunnally]

ACDelco's "Brake Bucks:" The Real Car Guys Invite Consumers to Cash In

GRAND BLANC, MICH. — The summer months can bring an increase in vehicle traffic due to vacations, graduations, weddings, and family reunions. Whether travels are for these planned trips or just routine activities, it’s a good idea to check your vehicle’s brake components. To help owners prepare their vehicles for summer driving, ACDelco’s Real Car Guys invite consumers to take advantage of ACDelco’s “Brake Bucks” promotion.

The ACDelco’s “Brake Bucks” mail-in rebate promotion gives vehicle owners the opportunity to receive up to a $20 rebate when they purchase ACDelco DuraStop ® brake products from participating Independent Service Centers (ISCs).

ACDelco will reimburse consumers $10 for each set of high-quality ACDelco DuraStop friction products (pads, shoes and loaded calipers) purchased from and installed by a participating ISC starting June 1 through July 31, 2006. The offer is not valid at new vehicle dealerships or on products being replaced under warranty, and there is a $20 maximum rebate limit per customer.

“ACDelco’s Fall 2005 ‘Brake Bucks’ promotion was very well-received by consumers, and ISCs that participate in our Total Service Support (TSS) program said they experienced an increase in traffic to their shops,” said Malcolm Fordyce, ACDelco merchandising specialist. “Based on that popularity, we’ve brought back ‘Brake Bucks’ just in time for the summer driving season.”

To receive reimbursement, consumers must submit a completed rebate form, the box end flaps of the DuraStop product (excluding loaded calipers) as proof of purchase and a copy of the repair invoice to verify the installation. Vehicle owners can go to acdelco.com for an ACDelco DuraStop “Brake Bucks” mail-in rebate form and to find a participating installer in their area. ACDelco will mail a rebate check to the consumer on all qualifying purchases within four – six weeks.

“This rebate promotion allows customers to upgrade to a high-quality product at an even better price,” said Fordyce. “Furthermore, with ACDelco, consumers have the peace of mind knowing our DuraStop brake products undergo the most rigorous testing available for aftermarket brake products. We do this because it’s the right thing to do for our customers.”

ACDelco’s brake line features DuraStop ceramic brake pads made from a combination of ceramic and nonmetallic materials rather than from any semi-metallic materials. When installed properly, the results are smooth stops, less noise and increased durability. The line includes brake shoes, drums, rotors, cables and disc brake pads that fit virtually all import and domestic vehicles, including Toyota, Honda, Nissan, Ford, Chrysler and GM.