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What if: an alternate history that examines Cadillac's choices

Bruce Nunnally

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What IF in 1965 GM had recognized the threat Mercedes offered to Cadillac's dominate control over the luxury car market, and taken different steps than they did to continue to dominate the market until today?

This article supposes a fictional alternate history and details what Cadillac did to keep their position intact.

Automotive Alter-History: 1965 Cadillac Seville – The Car That Beat Back Mercedes and Became A Global Best-Seller



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