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Cadillac to relaunch European Sales Organization

Bruce Nunnally

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General Motors will relaunch Cadillac in Europe following the collapse of its European distributor late last year.

Cadillacs were previously imported and sold in Europe by Kroymans, but it went bankrupt late last year. GM’s new Cadillac Europe brand will import, market and sell Cadillac models in “key European markets”, precise details of which will be confirmed by GM at the Geneva motor show.

Read More: http://www.autocar.co.uk/News/NewsArticle/Cadillac-CTS/247663/


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