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Autonews had this color story:

Two Texas dealers are trying to turn General Motors' low stock price into profits: They're offering customers 50 GM shares to buy a new GM vehicle by the end of the month.

Sibling dealers Will and Corrie Churchill, who own Frank Kent Motor Co. in Fort Worth, Texas, began their promotion this week and will offer it to the first 100 customers "because this is GM's 100-year anniversary," Will Churchill said.

But the stock offer is more than an anniversary celebration.

The Churchills bought 5,000 shares of GM stock at the end of last week to begin the promotion while GM's stock price was low. The gift was worth $321 today at GM's closing stock price of $6.43, and the Churchills hope to give customers a return on their investme

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Bruce

2023 Cadillac CT4-V Blackwing

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