SRX crossover new model sneak preview

[Bruce Nunnally]

PEBBLE BEACH, Calif. – Today Cadillac provided a special sneak preview of the next-generation SRX Crossover, a 2010 model that will launch worldwide in mid-2009.The all-new SRX is intended to bring a more dynamic alternative to the heart of the luxury crossover segment, featuring a fresh iteration of Cadillac’s signature design language.

“The next-generation SRX is the result of the continued exploration and refining of Cadillac design language, with the goal of creating dramatic presence in the luxury crossover space,” says Clay Dean, Cadillac design director.

The all-new SRX debuts at major global auto shows later this year, at which time complete details will be released. The 2010 model will replace the current SRX Crossover, which launched in 2004 as a key component of Cadillac’s ongoing product renaissance and global expansion. This next-generation crossover is similar in styling and proportion to Cadillac’s Provoq Concept that appeared in many auto shows during 2008.

The all-new production model is being developed to achieve excellent driving dynamics and wet-weather traction, with an elegantly modern cabin designed to accommodate five passengers and ample cargo.

“The next-generation SRX, along with the new CTS Sport Wagon, showcases Cadillac taking its dramatic design into new directions, particularly cars and crossovers that are the right size at the right time for today’s luxury consumers,” said Jim Taylor, Cadillac general manager.