Scotty Posted August 3, 2005 Report Share Posted August 3, 2005 NEW YORK - General Motors Corp. has ended an advertising boycott against the Los Angeles Times that began in April because of what the auto maker called factual errors and misrepresentations in newspaper's coverage. "GM and the Los Angeles Times have had productive discussions regarding our complaints about the newspaper's coverage of GM," GM spokesman Brian Akre said Tuesday. "While we have respectively agreed to disagree on some of the issues, we sincerely believe that Times has a better understanding of our concerns and we appreciate its ongoing willingness to listen." The resumption of advertising in the paper, which is owned by Tribune Co., comes as the world's largest auto maker is extending its popular employee discount pricing program into August, ending a plan to stop the offers this week amid competition from its rivals. Akre declined to comment on the dollar value of the pulled advertising. GM spent around $21 million on ad space in the Times in 2004, up from about $9.9 million in 2003, according to TNS Media Intelligence data. The estimate doesn't include local GM dealers, many of whom weren't part of the boycott. The auto maker spent about $2.8 billion on media time and space for advertising in 2004, according to TNS Media Intelligence. On Monday, GM ran a full-page ad for its 2006 Pontiac Solstice. Times spokeswoman Martha Goldstein declined to comment on the financial effect of the boycott. The Times, along with other newspapers across the nation, has been struggling amid sluggish advertising demand and a downturn in circulation. Compared with other papers, the Times has seen particularly sharp circulation declines recently, in part because do-not-call legislation has thwarted efforts to sign up new subscribers through telemarketing. Also cutting circulation at the paper has been an effort by Tribune to implement stricter practices for counting subscribers in the wake of revelations that figures were overstated at its Newsday and Spanish-language Hoy newspapers. Link to comment Share on other sites More sharing options...
Bob D Posted August 3, 2005 Report Share Posted August 3, 2005 >Compared with other papers, the Times has seen particularly sharp circulation declines recently< Aww...you're breakin' me heart here.. Yep, want to REALLY get a liberal rags attention? Hit them in the wallet.. '93 STS.. opened, dropped, wide...fast. Link to comment Share on other sites More sharing options...
Scotty Posted August 3, 2005 Author Report Share Posted August 3, 2005 Yep that is EXACTLY how I feel about the LONG ISLAND NEWSDAY mentioned in the last paragraph! Liberal rag, I wouldn't wipe with it. Everytime they call me to subscribe I tell them I don't like their political slant. Add to that the NY Times and we are surrounded by rags here Link to comment Share on other sites More sharing options...
tjtjwdad Posted August 3, 2005 Report Share Posted August 3, 2005 Scotty/Bob D, Heck, they still can't get it right! These parts: The Times, along with other newspapers across the nation, has been struggling amid sluggish advertising demand and a downturn in circulation.Compared with other papers, the Times has seen particularly sharp circulation declines recently, in part because do-not-call legislation has thwarted efforts to sign up new subscribers through telemarketing. They know why they're down ... they just don't want to admit it! Lies, Illusions & Fairytales. Ditto on both of your comments! Jim Link to comment Share on other sites More sharing options...
Bob D Posted August 3, 2005 Report Share Posted August 3, 2005 Add to that the NY Times and we are surrounded by rags here Next time you're in orbit over the Northern 'left coast' Scotty, beam up a SFO Chronicle or Sacramento Bee... Then role down a window.. Bleh.... '93 STS.. opened, dropped, wide...fast. Link to comment Share on other sites More sharing options...
Scotty Posted August 3, 2005 Author Report Share Posted August 3, 2005 Add to that the NY Times and we are surrounded by rags here Next time you're in orbit over the Northern 'left coast' Scotty, beam up a SFO Chronicle or Sacramento Bee... Then role down a window.. Bleh.... Aye, Bob I will! Link to comment Share on other sites More sharing options...
Bob D Posted August 3, 2005 Report Share Posted August 3, 2005 Add to that the NY Times and we are surrounded by rags here Next time you're in orbit over the Northern 'left coast' Scotty, beam up a SFO Chronicle or Sacramento Bee... Then role down a window.. Bleh.... Aye, Bob I will! Please, Mr Scott, don't waste your credits! But...If you want to listen to some excellent talk radio while your'e up there, tune into AM 1530 between 9am and 4pm.... '93 STS.. opened, dropped, wide...fast. Link to comment Share on other sites More sharing options...
Matt Posted August 4, 2005 Report Share Posted August 4, 2005 So true Link to comment Share on other sites More sharing options...
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