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CARMEL, Calif. – Cadillac today revealed the Elmiraj Concept, a grand coupe expressing the pure enjoyment of driving and exploring new dimensions for Cadillac’s ongoing expansion. The Elmiraj Concept showcases a new vision for luxury driving and the top of the brand’s expanding range.

“Cadillac is fueled by the creativity of our designers, led by Ed Welburn,” said Bob Ferguson, senior vice president, Global Cadillac. “Elmiraj provides a look inside the Cadillac Studio on how we envision performance and luxury for the next generation of luxury drivers.”

A modern update to the classic format of a two-door grand coupe, Elmiraj is a pure expression of streamlined design and engaging rear-wheel drive performance.

At 205 inches (5207mm) in overall length, Elmiraj is four-seat coupe with presence and poise. Taking up from where the memorable Ciel Concept left off, Elmiraj is a statement of pure luxury and performance with a purposeful character and proportion.

The concept advances Cadillac’s philosophy of dramatic design and performance, and its commitment to lightweight, agile cars. Elmiraj is constructed with chassis and structural elements of an ongoing Cadillac vehicle development project slated for future production. This new vehicle architecture expands the brand’s commitment to lightweight RWD performance, exemplified in the ATS sport sedan and the all-new and elevated 2014 CTS launching this fall in the U.S.

“Elmiraj advances Cadillac’s provocative modern design and performance, contrasted with bespoke craftsmanship and luxury,” said Mark Adams, Cadillac design director. “It explores performance driving, as well as how we’re approaching elevating the Cadillac range and new dimensions of Art & Science philosophy.”

Elmiraj is powered by a 4.5-liter twin turbocharged V8 delivering an estimated 500 hp. The engine takes the baseline technology from the new Cadillac Twin Turbo V6 featured in the upcoming 420-hp 2014 CTS Vsport edition, and expands it to the classic performance format of a V8 engine.

Dramatic Exterior Proportion

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With a heritage of imaginative designs, Cadillac approaches concept cars as a method for projecting design forward rather than simply exaggerating or “teasing” future production models. Elmiraj was created from this mindset, and therefore suggests new territory for Cadillac Art & Science.

“This concept is the second chapter, following the Ciel Concept, of our exploration of the personas of true luxury,” said Clay Dean, executive director of advanced design. “This project originated around the simple persona of “the drive,” or the visceral experience of driving a great luxury coupe. It’s an expression of the confidence and poise you feel driving a high-performance car, which we feel is an essential element of top-level luxury.”

The dramatic proportion communicates power and performance. A long dash-to-axle front profile, a Cadillac signature, gives the coupe a performance-oriented form. The long wheelbase and clean body side characterizes the car’s spacious dimensions and elevated status.

The fast cabin sits within a fuselage where taut fender lines spline through the full sectioned body, literally blending art and science. Cadillac’s vertical light signature is represented in both the headlamp graphic and tail lamp. A gently applied feature line in the sheet metal extends the full length of the body side, connecting those vertical front and rear elements.

“Elmiraj is about poise and proportion,” said Niki Smart, lead exterior designer. “We wanted a mature statement for Cadillac, where simplicity and subtle adornments create a purposeful presence.”

Elmiraj contains design elements emphasizing Cadillac’s capabilities for engaging driving performance in its production portfolio. Two vents in the car’s long hood are functional, acting as hot air outlets for the twin turbo engine. Elmiraj has 22-x-9-in. aluminum wheels are backed by large ceramic brakes with Cadillac monoblock calipers. The car’s rich blue exterior finish wears the brand’s Vsport designation, Cadillac’s new level slotting directly under the high-performance V-Series.

The face of Elmiraj experiments with new visual elements, yet is unmistakably Cadillac. The grille emphasizes the car’s substantial road presence. The Cadillac Crest appears in a conceptual form, streamlined and tailored to the car’s overall design. This design idea for a revised crest reflects the fact that Cadillac’s unmistakable symbol has evolved dozens of times through history to mark new eras or design achievements.

Exquisitely Crafted Interior

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The interior of Elmiraj blends elegantly crafted luxury and generous space with driver-focused performance elements. The upper section of the instrument panel is a single piece extending across the full width of the car, while the lower forms a cockpit space tailored for performance.

“A concept provides not only an opportunity to explore new design ideas, but to pursue new techniques for elegant craftsmanship and materials,” said Gael Buzyn, lead interior designer.

Backlit titanium trim curves from the cowl to the doors, dividing the rich upper camel leather from the wood trim. Cadillac Studio craftsmen handpicked fallen Brazilian Rosewood, a wood veneer prized for its use for hundreds of years in home furnishings and musical instruments. The wood is hand-cut into three dimensional sections for perfect control of the grain flow.

The car’s instrumentation features an analog tachometer and speedometer that are transparent. Directly behind the analog gauges sits a wide screen, high resolution display which projects driver information and the output of a front-mounted camera. A 10-inch touchscreen for navigation and connectivity can be concealed inside the instrument panel when not in use.

The 2+2 layout features high-performance seats, designed to support spirited driving while also delivering luxury accommodation. Elmiraj passengers might actually lobby to sit in the back. The rear bucket seats each contain a valet feature to ease entry and exit. The front bucket seat slides 10 inches forward while the rear bucket seat slides 4 inches forward to meet the passenger, then slides him or her back into position once seated. The rear bucket seats recline for additional comfort.

Many of the most celebrated automotive designs through history have been luxury coupes

“We were influenced in particular by the 1967 Eldorado, both its actual design and the fact that in its time that car was a very stark contrast and a new direction. More recent design like the CTS-V Coupe and the ELR are provocative,” said Dean, the advanced design director. “Both of these cars were major statements of performance and luxury and drove Cadillac forward into new territory.”

Designers at General Motors’ advanced design studio in North Hollywood, Calif., under the direction of Frank Saucedo, led the development of the car’s interior and exterior. Elmiraj was hand-built by in-house craftsmen in Michigan.

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Cadillac Elmiraj Specifications

Model

Elmiraj Concept

Body Style

4-passenger, 2-door grand coupe

Dimensions

Height

55 in / 1397 mm

Width

76 in / 1930 mm

Length

205 in / 5207 mm

Curb Weight

Approx. 4000 lb / 1814 kg

Powertrain

Engine

4.5-liter Twin Turbo V8

Power

500 hp / 373 kW

Torque

500 lb-ft / 678 Nm

 

Bruce

2016 Cadillac ATS-V gray/black

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PEBBLE BEACH, Calif. –   Cadillac today unveiled the Ciel concept, an elegant, open-air grand-touring car inspired by the natural beauty of the California coast.

The Ciel – pronounced “C-L,” the French translation for sky – is a four-seat convertible that opens a new chapter in Cadillac’s design and product ascent, pushing the brand’s Art & Science philosophy into a new stratum. Ciel is a new expression of Cadillac’s historical grandeur, as well as a celebration of open-air motoring.

“Large, expressive luxury is innate to Cadillac and the Ciel recalls that heritage, while suggesting where the brand can go in the future,” said Clay Dean, global design director for Cadillac. “Authentic luxury is driven by experiences, not just products, and Ciel is about the experience of the journey.”

The spacious and elegant Ciel is a grand gesture that explores themes driving Cadillac’s explorations into range-topping flagship luxury. It is powered by a twin-turbocharged version of the 3.6-liter Direct Injection V-6 engine, paired with a hybrid system using lithium-ion battery technology.

Coastal inspiration

Driving California’s Highway 1 in an open car while the sun sets, from Big Sur north to Monterey, is the type of journey the Ciel team envisioned during its design.

“The Ciel is about the romance of the drive,” said Dean. “It emulates the great touring cars seen on the greens at Pebble Beach, but with a modern flair that projects Cadillac’s vision for the future.”

The four-door Ciel embraces the social aspects of a recreational journey, with generous room for two couples. It evokes the spirit of the classics with a long, low proportion. The doors are French-style, with the rear doors hinged at the rear – there is no B-pillar – to reveal a sweeping view of the dramatic interior. Distinguishing fender lines run from nose to tail, and nickel-plated bright work accents the body lines, enhancing the visual length of the car and honoring Cadillac touring cars of the past.

Ciel’s exterior flows seamlessly into the cabin, with the body color rolling over on top of the interior door panels. Like the exterior, the passenger space is accented with sweeping nickel-plated trim. It divides the body-color upper sections from a complementing beige lower color.  Italian Olive wood, machined aluminum and hand-tipped leather are elements that flow through the interior, complementing the primary colors with warm, rich tones.

“There is authentic craftsmanship in the way the exterior and interior elements meld, much like a vintage wooden boat,” said Gael Buzyn, interior design manager. “It is romantic, not only in its form, but the materials – nothing smells as good as real wood and leather. It blends together for a rewarding feeling of uncompromising luxury.”

Ciel literally and figuratively reflects the driving experience along the California coastline. The Cabernet paint color, developed specifically for Ciel, is inspired by the rich translucence of a glass of red wine held up to the sunlight.

A prominent, polished aluminum windshield frame serves as in important structural element of the vehicle, as well as aesthetic one, recalling classic open cars of the past. Additional exterior cues, including a shield grille and vertical lighting elements, are pure Cadillac, but suggest a more organic interpretation of the brand’s signature design language that emphasizes the artistic and natural sides of it. The body sides, for example, are more rounded, sweeping upward. Bright work is used to bring contrast to the deep paint color, but plays a more supporting role.

The car rides on large, beautifully finished wheels that feature brushed nickel plating over milled billet aluminum, matching the materials and appearance of other trim. Carbon ceramic brake rotors are visible behind the 22-inch rims, a visual clue to the Ciel’s foundation of performance.

And owing to Cadillac’s heritage of advanced technology, the headlamps and taillamps feature LED lighting elements – including a unique daytime running light graphic on the front of the vehicle that is generated with gradated LED lighting.

Elegant, authentic details

Simplicity, authenticity and spaciousness were the guiding principles when it came to developing the Ciel’s interior.

“With the Ciel, the journey is the thing, so the interior is a place of uncompromising comfort and elegance, with technology that only makes the journey more enjoyable,” said Buzyn. “Simplicity and lightness ensure nothing distracts from the open driving experience, while the color and materials lend the feeling that the vehicle’s environment blends with the surroundings.”

A wheelbase of 125 inches – about 12 inches longer than a CTS sedan – provides generous space. Luxurious seats are bisected by a “floating” center console that runs from the instrument panel to the rear of the interior. It effectively creates a very personal space for each passenger and houses access to hidden connectivity portals for each person in the vehicle – allowing them to make dinner reservations, check the weather at their destination or even upload photos of the trip via social media sights.

Simplicity is also the watchword with the Ciel’s instrument panel, which features a minimalist gauge cluster that doesn’t impede or distract from the outward view. But while reserved in its form, it exemplifies Cadillac’s attention to details and its priority on authentic materials. The climate vents, for example, are mostly hidden and their airflow is distributed indirectly.

Transparent gauges deliver their information within a detailed, brushed-aluminum housing that has the intricate depth of a high-quality chronograph. They offer dual readouts – analog and digital – as well as an information hierarchy. Additional interior features include:

  • Sloping bolsters on the seats that allow passengers to slide into the seats more comfortably
  • A personal device storage area on the front of the console with inductive charging and Bluetooth connectivity
  • A power-assisted transmission shifter that deploys as soon as the engine is started
  • Lighting in the armrests that combines a natural light well for daytime driving and ambient lighting for nighttime drives
  • Door storage areas that are inspired by premium fashion accessories and open with high-quality zippers
  • Pull-out blankets are available for all three passengers and retract automatically
  • All the seats have heating and cooling features, along with a drawer containing sun lotion, sun glasses and towels, as well as aromatherapy that is controlled from the rear armrest.

But perhaps the defining element of the Ciel’s cabin is the incorporation of Italian Olive wood on the doors, instrument panel, console and the front seatbacks, adding warmth and craftsmanship to a car designed to provoke an emotional response.

“Milled solid wood delivers richness and a sensual feeling of authenticity in the visual impact of the grain, its feel and aroma, which a veneer simply cannot,” said Buzyn. “Even in our high-tech, connected world, luxury customers crave touches of old-world craftsmanship – the Ciel simply reflects that with a blend of the latest technology.”

Italian Olive wood is a premium yet sustainable material and the material used in the Ciel came from a single fallen and recycled tree, from a west coast producer of premium olive oil. It was painstakingly prepared, including drying in a kiln, before it was cut for the concept vehicle. The numerous pieces were then photographed so that the grain could be matched precisely. Each component was hand-milled and finished by expert woodworking craftsmen.

The rear seating area is detailed with elegant flourishes. The rear seat passengers can pull a leather tab, which reveals a cashmere blanket that stretches across the seating area to ward off a chill. The wood trim in the rear center console opens to reveal a small humidor, stocked with a few cigars. 

“From the materials used to create it to the space and experience it offers passengers, the Ciel represents a unique perspective on luxury, but not the only one,” said Dean. “Along with other concepts, such as the ULC, Cadillac is demonstrating that the bandwidth of the Art & Science philosophy is wide, indeed – and we’re going to make it even wider.”

The Ciel was developed at GM Design’s North Hollywood Design Center, which is managed by Frank Saucedo. Niki Smart was the lead exterior designer, with Buzyn leading interior development.

About Cadillac

Cadillac has been a leading luxury auto brand since 1902. In recent years, Cadillac has engineered a historic renaissance led by artful engineering and advanced technology. More information on Cadillac can be found at media.cadillac.com.

SPECIFICATIONS

Vehicle:

Cadillac Ciel concept

Body style / driveline:

four-door, four-passenger convertible with longitudinally mounted front engine and all-wheel drive

Wheelbase (in / mm):

125 / 3175

Length (in / mm):

203.7 / 5174

Width (in / mm):

77.5 / 1968

Height (in / mm):

50 / 1270

Engine type:

3.6L V-6 with twin turbochargers; DOHC, continuously variable valve timing and direct injection

Horsepower
(hp / kW):

425 / 317

Torque (lb-ft / Nm):

430 / 583

Transmission:

hybrid with low-speed all-electric drive

Front suspension:

independent SLA with monotube shock absorbers and stabilizer bar

Rear suspension:

independent multilink with monotube shock absorbers and stabilizer bar

Brakes:

four-wheel disc with ABS; vented front rotors with six-piston calipers and solid rear rotors with four-piston calipers

Wheel size and type:

22 x 9-inch aluminum with brushed nickel accents

Tire size:

265/35R22

 

Bruce

2016 Cadillac ATS-V gray/black

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