Bruce Nunnally Posted May 2, 2013 Report Share Posted May 2, 2013 Cadillac April Sales up 34% in 2013 Posted on May 1, 2013by bwnunnally Cadillac sales were up 34% in April, with momentum led by the new models — ATS and XTS. Cadillac SRX sales were actually down 13%, and CTS sales were off 43% as we look for the new 2014 redesign to arrive in the Fall. Cadillac ATS — Theo Johnson tests the brake system on an ATS Cadillac XTS sales at 2,891, and ATS sales at 2,725 took up the slack, pushing Cadillac to 37% increased sales so far for the year. ATS sales are still below target — this model should be selling at 5K+ per month. Although it appears at first that ATS is cannibalizing CTS sales, 80%+ of ATS sales are conquests, not former CTS customers. Cadillac is still not getting the ‘goodness’ of the new ATS design and execution in front of their target customers. Read More: http://caddyinfo.com/wordpress/cadillac-april-sales-up-34-in-2013/ Bruce 2023 Cadillac CT4-V Blackwing Follow me on: Twitter Instagram Youtube Link to comment Share on other sites More sharing options...
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