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For Car Buyers, the brand romance is gone?

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[full article]

As a result, the industry is seeing the kind of churn it hasn’t witnessed since Japanese manufacturers began making inroads in the American market more than 30 years ago.

“The days when people bought a Toyota car or a General Motors product for 25 years are over,” said Art Spinella, CNW’s president. “There really isn’t any brand loyalty any more.”


2016 Cadillac ATS-V gray/black

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