Automakers try integrated tablets to retain backseat business

[Bruce Nunnally]

It might seem strange that BMW's redesigned 7-series sedan, priced at $81,300 plus shipping, would have to compete with a $499 iPad from Apple.

But that's exactly what's happening, as automakers realize that their cars are being compared not only with other cars but also with devices brought into the back seat.

With more people bringing tablets into cars for entertainment, BMW and Audi designed their own. Here are 3 things automakers' tablets can do that an iPad cannot:

Read more: http://www.autonews.com/article/20150726/OEM06/307279987/automakers-try-integrated-tablets-to-retain-backseat-business